Our Programs/Overview

Imagine if every coaching conversation in your organization
resulted in an immediate improvement in performance…
where people wanted to change and they felt valued in the
coaching process.

That’s what Imaginative Coaching programs are all about. We help organizations like
the New York Yankees Player Development Group and Union Bank of California learn better, more effective ways to get the best out of their “players’.

If you want to create a culture of coaching where people perform better with less
stress and fully embrace what their organizations need them to do click the links below to find out more about our Imaginative Coaching Program and its many applications:

• The Imaginative Coaching Program
  Not just another training program, we create a powerful environment for learning. We teach participants in a highly experiential way how to go beyond “command and control” managing and teaching and learn imaginative ways to get the best out of others…and themselves. Real life work issues are tackled while learning how to coach. To learn more about how to take your “players” and your organization to the next level, click here.
• Corporate Change Initiatives
  Leaders continuously make changes to improve their organizations, but these change initiatives are often met with resistance by employees. In fact, this is so common it seems natural. Yet, we have found that it is possible to move people beyond resistance and resignation to embrace change through coaching conversations. To learn more about how to ensure the success of your change initiative, click here.
• Training Reinforcement
  Time spent away from work needs to be productive. Yet, research and our own experience tell us that less than 25% of all corporate training translates into improved performance. Why? Because training alone does not provide the reinforcement people need to change long held attitudes, beliefs and habits. To learn more about how to maximize your investment in training through coaching, click here.
• Salesperson as Coach
  If you’ve tried manipulative, self-focused selling techniques that demean you and your customer, if you’ve ever wondered if selling could be more than just talking someone into buying, then Salesperson as Coach is the program for you and your organization. Our philosophy is simple: only by getting to know your customers and their needs—and believing you can meet those needs—will you enjoy relationships with customers built upon integrity and trust. To learn more about how to increase your sales by building strong relationships with your clients, click here.
• Championship Team Building
  Building a championship team is a process not a quick fix. Based on Sean Brawley’s on-going work with Pete Carroll and the two-time National Champion USC football team, leaders learn the principles, techniques and philosophy needed to build a championship team. To learn how to help team members trust each other more, work more collaboratively, resolve conflict and commit to doing what they say they are going to do, click here.

UNION BANK OF CALIFORNIA
Case study from Melcrum Communications' report on Employee Engagement